we help Indian founders
build ecommerce brands that sell.

Live classes, a coached cohort and 1:1 mentorship, from your first product to a brand you own. 20,000+ members trained. ₹150Cr+ in member revenue.

Join the ₹99 masterclassApply for BEM mentorship
Student result shared in the communityStudent result shared in the communityTushar ThaparStudent result shared in the communityStudent result shared in the community
₹150Cr+
Member revenue
₹100Cr+
Ad spend managed
20,000+
Members trained
600K+
Community

three ways to build with us.

90 days, coached

The Founder Path

A guided cohort. Modules unlock weekly. Homework is reviewed live by coaches.

  • The Launch Track, stages 01 to 06
  • Live coaching calls every week
  • Founder Discord and wins channel
See The Founder Path
1:1 mentorship

Branded Ecom Mastery

Not a course. Not an agency. A mentor team that works on your brand with you.

  • A fixed 1:1 call every week, plus unlimited calls
  • A private WhatsApp group with your mentor and Tushar
  • Premium tools and supplier contacts
See Branded Ecom Mastery
Self-paced, ₹35,000

Founder's Path Self-Paced

The full curriculum on your own schedule. Videos only. No live calls.

  • 5 courses, 35 modules, 199 lessons
  • 58 recorded coaching calls
  • Product research through to profit protection
See the curriculum
Compare all three

start smaller. learn live.

proof, not promises.

₹6.01L in a daySovansh, BEM, Dec 2025
₹5.8L in a dayNilesh and Ubaid, BEM, Feb 2026
₹5.58L in a dayAbdal Shaikh, BEM
50 orders a dayNikesh, BEM, within 8 weeks
79 of 91 deliveredEsha, BEM
100 orders, ₹1.5LDibyajyoti Behera, BEM

Full case studies, on camera

This couple turned a simple store into a ₹3 crore brand

How she turned an idea into a ₹5 crore brand

How an 18 year old college dropout makes ₹2 crore a month

₹3.2 crore with Indian dropshipping. The Meta ads strategy, broken down

Straight from #student-success

Student result shared in the communityStudent result shared in the communityStudent result shared in the communityStudent result shared in the communityStudent result shared in the community
See all resultsWatch more on YouTube

Results are attributed to real students. Not typical or guaranteed.

on the TEDx stage.

Tushar told the story of how he got here at TEDxFORE School. The talk is called My entrepreneurial journey, and it is published on the official TEDx Talks channel.

Watch on YouTube

My entrepreneurial journey. Tushar Thapar at TEDxFORE School.

taught by an operator.

Tushar Thapar is the founder of Ecom Mastery. He has spent 8 years building ecommerce brands in India, scaled his own stores from ₹1 lakh to ₹8.5 crore, and spent over ₹40 crore on Meta ads finding out what works.

  • TEDx speaker
  • 600K+ followers on Instagram and YouTube
  • Guest faculty at Symbiosis, NMIMS and Masters' Union
About Tushar

tools and community.

Tools

Dropship Mastery

Our product research and tools subscription. It runs on its own site.

Visit Dropship Mastery
Community

Discord

The Indian Ecom Mastery server. Ask questions and meet other sellers.

Join the Discord

not sure where you fit?

Answer a few questions about your business and get a personalised ecom roadmap. About two minutes. Free.

Get my free roadmapJoin the ₹99 masterclass